Many ad tech vets who previously dabbled in the startup life keep coming back to it. And with an AI bubble 17 times the size of the dot-com bubble, it looks like an ad tech-to-AI pipeline is beginning ...

“Oyez” means “hear ye” in French. Town criers and court officers traditionally use it to call for silence before a judge enters the courtroom and proceedings officially begin. In the courtroom of ...

In this week's column, Shirley Marschall looks at ad tech's addiction to shiny new things, how the industry loves a new distraction, and why every year has to be 'the year of...' something... The ...

While other industries are making their first steps toward AI integration, ad tech has been running an automation marathon for decades. This is a sector built on data, speed and scale: the perfect ...