There are pros and cons to both in-house PPC management and working with PPC agencies. But by developing a hybrid solution, you can actually get the best of both worlds. I recently received a call ...

National recognition highlights ADSQUIRE's leadership in legal PPC, paid search innovation, and growth-driven marketing for law firms ...

Most PPC agencies talk a good game – but can they prove it? Discover the critical questions to ask before signing a contract. With so many PPC agencies claiming to be experts, how do you separate true ...

If you’ve never worked with a PPC agency before, you might wonder what to expect. What questions will they ask? What will they want you to do? And what can you do to make the relationship go more ...

PPC Agency Guide, a leading provider of digital advertising solutions, has announced the launch of a new portal dedicated to helping businesses select the right PPC agency. The new portal is designed ...

During the sales process, agencies often use their A-team to present their pitches. But after signing on with an agency to run your SEM campaigns, you might begin to feel that you have the D-team ...

Effeect has built a reputation for using smart, targeted advertising to help clients get the most from their ad budgets. Effeect uses data and tools to make sure ads reach the right people at the ...

Most digital agencies today are willing to hire beginner marketers. Unfortunately, many do not provide meaningful training on pay-per-click (PPC) marketing. Even worse, some colleagues might hide or ...

Leeds-based Circus PPC Agency has welcomed two new hires as the agency expands its service offering into paid social.