Color holds incredible power. It transforms mood, shapes perception, and sometimes even sparks a memory you didn’t know existed. In living rooms, on websites, across brand identities, the right ...

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery’s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a fresh look, ...

You know it’s a “slow news day” when people start talking about color schemes for logos over just about anything else that’s going on in the gaming world. Yet, here we are. As we reported previously, ...

CLEVELAND – The Cleveland Monsters have unveiled new team logos and colors ahead of the 2023-24 American Hockey League season, the team announced Wednesday. The three new logos feature an updated ...

When it comes to designing logos, luxury brands are generally risk-averse. That's even the case in the hospitality industry, where brands are always trying to promote their singularity. The names may ...

Fifty percent of AT&T Stadium, perhaps the modern mecca of the sport of football, is enveloped in brown, gold, and black. After pregame warm-ups and festivities conclude, this large allotment of ...

When I intend to work out with the Peloton app, I sometimes accidentally tap Wahoo, a different exercise app on my phone. Or sometimes my finger mistakenly wanders to another fitness-related app from ...

Baylor Athletics in conjunction with NIKE, unveiled a refined visual identity for the department at McLane Stadium Saturday, April 13, ahead of the annual Green and Gold football game. Baylor ...