Companies communicate with customers for a variety of reasons: to share news, to gather feedback, to remind them of important events and more. If that communication breaks down, or if it happens in a ...

A customer loyalty program shouldn’t focus on your brand preferences — it should be all about the customer. Omnichannel loyalty programs can be one of the most successful tactics for boosting revenue ...

Personalized customer service goes beyond addressing customers by their names or asking how their day is going. In today’s data-heavy marketplace, personalization means leveraging customer and ...

Over the past decade, the way businesses in the United States utilize telephones has undergone a remarkable transformation. As technological advancements continue to shape the corporate landscape, ...