The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick acquisition played a key role in Google's ad growth. As ...

The Federal Trade Commission (FTC) reportedly is formally investigating Google’s proposed takeover of interactive ad firm DoubleClick, with the agency weighing both the potential antitrust and ...

Google president and CEO Eric Schmidt defended his company against antitrust allegations leveled by rivals about its proposed acquisition of DoubleClick in his address Monday at the National ...

It’s not surprising that Google’s $3.1 billion acquisition of DoubleClick in 2007 changed the ad game, but now it seems a document known as a “pitch deck” that recently surfaced shows why a growing ...

European Union regulators have opened an in-depth investigation into Google's $3.1 billion plan to buy online advertising giant DoubleClick. By Leo Cendrowicz, The Associated Press BRUSSELS — European ...

Microsoft seems to be making some headway in its mission to stop the Google/DoubleClick merger. At a senate hearing on Thursday, Sen. Herb Kohl, D-Wis., chairman of an antitrust subcommittee, said ...

FTC Chairman Deborah Platt Majoras said Friday that she will not recuse herself from hearing the Google-DoubleClick merger case, arguing that the fact her husband's law firm is representing ...

Facing threat of Microsoft buying Yahoo, missed earnings, and a report exposing its Achilles' heel, search giant's execs commit to rebalancing After getting approval from the European Union for its ...

Google has overhauled its DoubleClick ad-serving platform, promising that the newly-christened DoubleClick Digital Marketing product will allow ad agencies and media companies to control their ...

Now that Google has acquired DoubleClick--the display advertising feather in its proverbial cap--it's time to see if the hat fits. The $3.1 billion acquisition, which finally closed last week upon ...

A group of 12 Republican members of U.S. House of Representatives join privacy advocates in urging hearings for the proposed merger For some privacy advocates, Google’s proposed $3.1 billion ...

Google is retiring its two most-recognized advertising brand names — DoubleClick and AdWords — as part of a broad rebranding of its ad products. The new Google ad lineup will comprise three main ...