A lot of organizations like to say publicly that “the client comes first.” It’s the right thing to say. It’s the easy thing to say. But using that statement to guide the way your organization operates ...
The Inverted Pyramid is used in journalism to hook readers and create more engaging articles. Learn how to use it in SEO copywriting. Effective SEO copywriting requires not only a deep knowledge of ...
[The second in a three-part series by Denise Nix on applying proven journalistic principles to legal marketing content.] Blogs. Articles. Alerts. Releases. Content marketing. Thought leadership.
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