Right now, I have a saved collection of Instagram beauty looks that catch my eye as I'm scrolling—a virtual bow around my finger to remind me to test them out later. When I looked back through what ...

October 31st is right around the corner, and IDK about you, but I’m ready to go all out on my Halloween costume this year. I love Halloween parties, decking out my home in Halloween decorations, and ...

Sephora is doubling down on augmented reality and artificial intelligence sales tactics by enabling shoppers to virtually try on false lashes, watch tutorials using their own image and engage via a ...