Meta altered how scam advertisements appear inside its public ad transparency tools to reduce regulatory scrutiny, according to internal company documents, revealing how platform design choices can ...

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations for advertisers. The company announced the new offerings in a blog post ...

It took 11 years since Facebook acquired it for $19 billion, but Meta is finally bringing ads to WhatsApp, marking a major change for an app whose founders shunned advertising. Meta announced Monday ...

Meta Platforms, Inc., is a Buy after a 20% pullback: accelerating ad revenue supports AI capex, with FCF upside as spending ...

Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. Meta has confirmed it will collect interactions with its AI tools to ...

Internal documents have revealed that Meta has projected it earns billions from ignoring scam ads that its platforms then targeted to users most likely to click on them. In a lengthy report, Reuters ...

Not long ago, Amazon shared that it had plans to monetize Alexa+ by advertising to users during chats. Now, Meta has announced its own plans to do something similar. In a new post on Meta’s newsroom, ...

Meta expected to make billions in revenue from scam ads in 2024: Reuters Reuters found that 15B "higher risk" ads reached users each day A Meta spokesperson said the company aggressively fights fraud ...

The European Commission said Meta Platforms (META) has pledged to give Facebook and Instagram users in the EU a choice regarding personalized ads, in line with the EU's Digital Markets Act. "Meta will ...

Meta Platforms Inc. (NASDAQ:META) is reportedly seeing its ad business thrive due to older users, despite its attempts to draw in Gen Z. These older users have a higher likelihood of making purchases ...