Responsive web design is all the rage. What if logo design were handled the same way? Would you still recognize that Levi’s sign? What would the logos of your favorite companies look like if they were ...

The logo for the telecom company Oi looks straight out of The Electric Koolaid Acid Test. Trippier still? It responds to sound. The new branding for Oi stays pretty close to the original logo system, ...

If you've paid attention to any sort of design over the last 12 months, you'll have noticed something quite profound. Put simply, the logo is evolving. And we wouldn't be surprised if a new contender ...