Nothing makes us more suspicious of our phones than talking about a product and immediately seeing an ad for it. There are a ...

Back in 2022, the term “surveillance advertising” became common parlance at the Federal Trade Commission. But you won’t catch any of the current commissioners or key staff invoking that term anymore.

The digital advertising landscape is undergoing a seismic shift. Recent legislation, such as Washington State’s My Health My Data Act (WMHMD Act), is forcing advertisers, particularly in the ...

Add Yahoo as a preferred source to see more of our stories on Google. I hate targeted ads. Every time I go online, something’s being pitched to me like I’m Richie Rich, and the algorithm behind it ...

Lawmakers in Arkansas have approved a privacy bill that would prohibit websites and apps from knowingly collecting personal data from users under 17 in order to serve them with behaviorally targeted ...

Meta, known to users for its social media apps, is also one of the world's biggest advertising platforms, alongside Google. Collecting detailed information about Instagram and Facebook users to ...