“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Google’s moving to the next stage of its program to ...

Some websites just can’t take “no” for an answer. Instead of respecting visitors’ choice to block third-party cookies—the identifiers that track browsing activity as a user moves from site to ...

For many years, privacy advocates have been sounding the alarm on the use of cookies to track, profile, and serve personalized ads to web users. The discussion has been especially acute over cookies ...

Google is publicly committing to not using personal tracking once third-party cookies are phased out of Chrome, addressing what's arguably become the most contentious issue among advertisers and the ...

Adware is a special type of computer program built for marketing purposes. Adware is not really dangerous by itself, but it is not a good thing either. It can become a host for different types of ...

Marketers have relied on third-party tracking cookies for the last 25 years to track consumer behavior online. Nearly all ad tech and martech platforms use cookies for targeting, retargeting, display ...

Cookies may be one of the most maligned parts of the internet, but they weren’t always so notorious. Back in 1994, a young man named Lou Montulli developed the cookie as a way for website operators to ...