Red Bull and Continental Airlines are among the marketers whose QR code efforts stumbled in 2011, while Starbucks and Tesco offered examples of the right way to do a QR code effort. QR codes and other ...

What if the key to your Black Friday and Cyber Monday (BFCM) success isn’t your 60% off banner but the QR Code you’re using? According to The Ultimate QR Code Marketing Guide for BFCM, 72% of ...

Every November, retailers flood channels with bigger banners, bolder discounts, and heavier ad spend. The strategy draws crowds, but conversions? That’s where most campaigns stall. If anyone has ever ...

How QR codes help retailers define Black Friday, Cyber Monday shopper experiences What if the key to your Black Friday and Cyber Monday (BFCM) success isn’t your 60% off banner but the QR Code you’re ...