Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console launched the AI-powered ...

AI is transforming the advertising and marketing industries. Startups developing tools such as AI agents and AI-generated video platforms are raising millions. Take a look at the pitch decks of 17 ...

In 2026, influencer marketing budgets are set to grow for another year running. But best practices are evolving, as one-off, pay-to-post influencer deals fail to cut through the noise. Instead, ...

What if your marketing team could achieve in hours what used to take weeks? Imagine crafting data-driven strategies, producing stunning creative assets, and automating repetitive tasks, all with the ...

Nov 19 (Reuters) - Adobe (ADBE.O), opens new tab will acquire software platform Semrush (SEMR.N), opens new tab for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks to ...

That number gets even higher for the marketing industry. By one measure, 61 percent of creative and marketing professionals use AI for their work, including analytics, content creation, strategy, and ...

Throughout the past few years, I’ve observed that many people in the marketing world have moved past their initial worries about AI. A common theme I’m hearing these days? It isn’t that AI will take ...

For CPG marketers, accurately measuring the return on investment (ROI) of promotions remains a struggle, especially for the in-store purchases that still make up about 80% of sales, despite the growth ...

NEW YORK, Oct 24 (Reuters) - Snack maker Mondelez (MDLZ.O), opens new tab is using a new generative AI tool to cut costs for the production of marketing content by 30% to 50%, a senior executive told ...

NEW YORK (Reuters) -Snack maker Mondelez is using a new generative AI tool to cut costs for the production of marketing content by 30% to 50%, a senior executive told Reuters. The packaged-food ...